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Sarah Hardgrove-Koleno

Sarah Hardgrove-Koleno

Co-founder/CEO | Sports drink company | Class of 1993

Her legal name is Sarah Hardgrove-Koleno. But a few of her closest college friends will always know the Chicago CEO as Sarah 'I have a great idea ...' Hardgrove-Koleno — a play on the way she'd often start a sentence back in the early '90s.

"One memory that stands out is snow skitching on campus to get back to the Six Pack from Kam's and C.O.’sWhat a great idea," she says with a laugh. "It was late at night, there was a fine layer of snow on the road, and it was perfectly slippery. A few friends and I grabbed onto the back bumpers of cars and let them drag us toward the dorms.

"I fell off a few times and was able to grab onto the back of the next car going by. It was tricky, because we couldn’t let the driver of the car see us grab onto their bumper. We actually made it all the way back to the Six Pack without incident or accident.

"Nearly 30 years later, my ideas have gotten a lot better, and safer," says the two-degree Illini (BS/finance '93, JD '96), who in 2014 co-founded KRā Drinks for Athletes. "And now, my kids often start sentences by saying 'I have a great idea ...'

"Some really are great, and some ... not so much!"